Attitude towards the Use of Technology on SMEs’ Performance in Buloba, Uganda

Abstract

The study utilized a descriptive quantitative design to examine the relationship between attitudes towards technology use and SME performance in Buloba Town, Uganda. Descriptive research design is flexible and allows for a comprehensive exploration of the problem while capturing the characteristics of the target population. Quantitative methods were employed as they offer objectivity and facilitate the investigation of relationships between identified variables. 79 SMEs were considered for the study using nonprobability sampling (purposive). While the analysis indicates a positive relationship between attitudes towards technology and SME performance, the statistical significance is not established. The low R-squared value and non-significant t-value suggest that other factors might play a more prominent role in explaining SME performance. Further research and analysis with a larger sample size or the inclusion of additional variables may be necessary to gain a more comprehensive understanding of the relationship between attitudes towards technology and SME performance. Recommendations were made with regard to the government's role in sensitising and developing infrastructure and taxation that favours adoption and the role of individual owner-manager in learning how to use and adopt ICT to enhance value and improve performance.