Collaboration in the Tea Supply Chain in Phu Tho Province, Vietnam

Abstract

The study's objective is to study the factors affecting the supply chain cooperation of tea in Phu Tho province. The study used Partial Least Squares Structural Equation Modeling (PLS-SEM) to test the 258 data and hypotheses. Data are collected from tea producers, wholesalers, and retailers in Phu Tho province, Vietnam. Research has given five factors affecting cooperation:

• Information sharing,


• Policies,


• Collaborative culture,


• Collaborative strategies, and


• Trust

From there, the study proposes several solutions to strengthen the collaboration of all components in the tea supply chain in Phu Tho in particular and in Vietnam in general.