Mobile Commerce: An Indian Perspective

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K. Naga Nandini
K. Gnana Chandrika

Abstract

Mobile communication and computing is presently riding a wave of popularity. The reasons may be many - Technological improvisations in networks resulting in 3G, 4G, Bluetooth, Wi-Fi, Wi-Max technologies, the high levels of penetration of mobile access devices such as laptops, cell phones, PDAs etc. Mobile communication is witnessing an unprecedented growth worldwide. This exponential increase is leading mobile computing in directions other than simple applications like SMS, Internet surfing to the idea of doing business anytime, anywhere from home, in transit or at office. M-commerce the sequel to mobile computing is gaining prominence in all spheres of society. This paper explores the various prospects for Mobile Commerce, the next generation of commerce through mobile access devices with a perspective of its status in India.

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