Pokumensah, J.B. and Owusu, D.S. 2020. Integration of Employees in Publicity Strategies: Opportunities, Challenges and the Way Forward for Private University Colleges in Ghana (Part II). The International Journal of Business & Management. 8, 9 (Sep. 2020). DOI:https://doi.org/10.24940/theijbm/2020/v8/i9/BM2009-035.