JAYANTHI, B. V.; CHANDRASHEKAR, R. Factors Influencing Bandwagon Effect in Hyderabad – An Empirical Study. The International Journal of Business & Management, [S. l.], v. 3, n. 9, 2015. Disponível em: https://internationaljournalcorner.com/index.php/theijbm/article/view/137936. Acesso em: 23 jul. 2024.