Airport-Country Satisfaction Relationship: The Case of Dalian Zhoushuizi Intl. Airport

Abstract

China has witnessed continued growth in air transport demand in recent decades. This growth is due in part to the growing entry of tourists into China, which implies a need to examine the impression being created in the minds of foreigners based on their experience after reaching the airport, because this is expected to influence their perception of the city and country where the airport is located in. China has witnessed continued growth in air transport demand in recent decades. This growth is due in part to the growing entry of tourists into China, which implies a need to examine the impression being created in the minds of foreigners based on their experience after reaching the airport, because this is expected to influence their perception of the city and country where the airport is located in. According to results based on a survey of foreign visitors to Dalian City, the respondents generally had favorable attitudes toward the Chinese airline, with female respondents being more likely to have favorable attitudes toward the Chinese airline. The respondents generally had favorable attitudes toward the Dalian airport, with female respondents being more likely to have favorable attitudes toward the Dalian airport. The respondents generally had favorable attitudes toward Dalian City, with male respondents being more likely to have favorable attitudes toward Dalian City. The respondents emphasized "Friendliness and helpfulness of Dalian residents" as the most important factor influencing their motivation to revisit Dalian City, followed by "Dalian City infrastructure and services" and "Airline/airport facilities and services," in that order. The results have important policy and managerial implications.