Do Government Interventions Moderate Psycho-social Factors and Sanitation Behaviour? Study of Rural Uttar Pradesh in India

Abstract

Access to enhanced sanitation is remaining big challenge to the entire world. Almost all developing countries lack full access of sanitation including India. Now sanitation subject becomes relevant for the study purpose at current scenario. Study aimed to test whether the Government interventions moderate the relationship between the Psycho-Social factors and change in Sanitation Behaviour of people toward enhancing the sanitation facilities at home. Study has been conducted in rural villages in Uttar Pradesh, Sample size were 596 and collected through convenience sampling. It is found that Government interventions play a moderating role in influencing the decision toward enhancing the sanitation facilities at home. It may be suggested that government should focus on monitoring the sanitation programme on gross root level, and establish coordination between local officials and community members. The study shows that females are more concerned about the health and safety of their family members. The finding can be a guiding light in designing strategies to encourage the participation of women and identify them as change agents.