Conflict Escalation Processes and the Importance of Win/Win Conflict Resolution Outcome

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Anthony Wakwe Lawrence
Damiete Onyema Lawrence

Abstract

Conflict is part of life and occurs as result of many reasons including the fact that we differ from each other. We have different preferences, values/principles and we compete for resources, power etc. Effective management of conflicts strengthens relationships, generates better understanding among the parties and develops sustainable peace. The various conflict styles play their roles but problem solving is critical to a good win/win outcome. Effective strategy can make conflict resolution achieve more with the parties getting their needs/interests met resulting in a cumulative outcome greater than 100% as against the basic level of 100% cumulative zero-sum outcome.

 

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How to Cite
Lawrence, A. W., & Lawrence, D. O. (2019). Conflict Escalation Processes and the Importance of Win/Win Conflict Resolution Outcome. The International Journal of Business & Management, 7(9). https://doi.org/10.24940/theijbm/2019/v7/i9/BM1909-031