Business Environment and Organizational Growth of Deposit Money Banks in Rivers State, Nigeria

Abstract

The purpose of this study was to determine the relationship between business environment and organizational growth in deposit money banks in Rivers State, Nigeria. Political environment and socio-cultural environment were used as the dimensions of business environment while market share was used as the measure of organizational growth. The study used cross-sectional research survey design with The target population of nineteen (19) DMBs operating in Rivers State which were also chosen as the sample size but since the study is at the organizational level (macro level) the questionnaire which was used as the research instrument was distributed to 3 selected department (human resource department, operation department and marketing department) in each of the DMBs; making the total questionnaire distributed to be 57. Spearman's rank order correlation coefficient statistical was used to test stated hypotheses with the aid of SPSS. The findings showed a positive and significant relationship between the dimensions of business environment and the measure of organizational growth in the deposit money banks in Rivers State. We thus recommended that it is very essential for top managers of organization especially that of the DMBs to effectively align themselves with the changes in the environment through continuous scanning especially that of the political and socio-cultural environment