Digital Divide & E-Commerce Penetration the Diffusion Theory & Government Policy Paradox

Abstract

This paper is a post-intervention survey which assessed the impact of the context of mandatory use of Technology in Nigeria. This is sequel to a pre-intervention study of 114 university academics in North-eastern Nigeria on the voluntary use of e-Commerce among academics. The post intervention result upholds the context of mandatory use hypothesis. The result findings being antecedents of acceptance”usefulness and perceived ease of use found redundant, except attitudinal change. The outcome of this study is a paradox, as the finding violates the cascaded stages of Innovation Diffusion Theory and the Technology Acceptance Model Theory. Recommendations on findings and methodological limitations were made in the study for further studies.